World of Wedgwood is free to enter, and you don't need to book to visit.

Our Factory Tour and Creative Studio experiences are paid experiences and can be booked in advance or on the day, subject to availability. We recommend booking in advance to avoid disappointment. We also recommend booking the Wedgwood Tea Room in advance, particularly at busy times.

When booking, we encourage you to disclose any accessibility requirements you or anyone in your party may have. This allows us to prepare where adjustments or additional support would be helpful.

You are also welcome to contact us after booking or speak to our team when you arrive. You don't need to contact us in advance to ask for support.

Depending on your requirements, we can often make adjustments such as:

providing additional time;

explaining an experience or activity in advance;

providing a quieter space where possible;

reducing unnecessary interaction;

allowing a guest to leave and re-enter an experience where appropriate;

providing additional assistance during an activity; and

making alternative arrangements where a particular part of an experience presents a barrier.

Some adjustments are easier to arrange if we know about them in advance, but please don't hesitate to speak to us on the day. We will always do what we reasonably can to help.

Please see our Getting Here page for full details of public transport and directions.

World of Wedgwood has a free open-air car park with 156 standard parking spaces and 8 Blue Badge spaces.

The Blue Badge spaces are located close to the main building entrance. They are approximately 230cm × 460cm, with hatched areas on both sides but not to the rear.

A step-free route to the main entrance is available from the accessible parking spaces and the main car park. The route includes a dropped kerb.

There is no designated drop-off point, although there is a lay-by where visitors can drop off passengers.

An alternative route from the car park includes steps.

We have six wheelchairs available free of charge for guests to borrow.

Manual and self-propelled wheelchairs are available. We do not currently provide powered mobility scooters.

Wheelchairs are available on a first-come, first-served basis. You can reserve one in advance by adding a request to your booking or contacting us before your visit.

You are welcome to use a World of Wedgwood wheelchair throughout your visit and take it with you to your vehicle when you leave. A member of our team can accompany you to your vehicle and return the wheelchair to the building once you are safely in your car.

Our wheelchairs are provided for use around the attraction. If you require assistance beyond the provision of a wheelchair, please speak to a member of our team, and we will do our best to help.

We want guests who require support from another person to enjoy our paid experiences.

Complimentary essential companion/carer tickets are available for the Factory Tour and Creative Studio experiences.

We do not routinely require evidence of disability to access a complimentary essential companion ticket. If you require a companion or carer to support you during your visit, please let us know when booking.

The guest requiring support and any additional members of their party pay the applicable admission price.

A companion or carer accompanying a guest on the Factory Tour is welcome to participate in the full tour.

For Creative Studio experiences, a companion or carer is there to support and does not receive their own pottery wheel or activity. If a companion would like to take part in the activity themselves, they should book and pay for their own Creative Studio session.

Assistance dogs are welcome throughout World of Wedgwood, including areas where other dogs are not permitted.

Other dogs are permitted in: the World of Wedgwood Atrium, Josiah & Co, and the Wedgwood Outlet.

Other dogs are not permitted in the V&A Wedgwood Collection, Factory Tour, Wedgwood Store, Wedgwood Tea Room or Creative Studios.

Water bowls and dog beds are normally available in Josiah & Co. We can provide water bowls elsewhere on request.

The main World of Wedgwood building has three floors.

The ground floor includes the World of Wedgwood Atrium, V&A Wedgwood Collection, Wedgwood Tea Room, Wedgwood Store, toilets and cloakroom.

The first floor is home to the Wedgwood Factory Tour.

The second floor contains the Creative Studios.

The ground floor is step-free. Access the first and second floors by either stairs or lift.

The World of Wedgwood Courtyard provides access to the Wedgwood Outlet, Josiah & Co and other visitor facilities.

The main entrance is at the front of the World of Wedgwood building and has step-free level access and automatic sliding double doors.

Once inside, the World of Wedgwood Atrium provides step-free access to the ground-floor facilities and to the lift serving the upper floors.

Our Guest Information Desk is located in the Atrium. Our Wedgwood Interactors are available here to offer assistance, information and guidance throughout your visit.

A large lift provides step-free access between the ground, first and second floors. It is suitable for wheelchair users and can accommodate multiple wheelchair users and their companions.

The maximum lift capacity is 33 people or 3,750kg.

The lift has tactile controls, a visual floor indicator and audible floor announcements. You do not need to request or book the lift in advance.

Stairs provide an alternative route between the three floors. Both sides have handrails, and the steps are clearly marked.

The lighting around the stairs is lower than in some other areas of the building. The lighting is automatic and activates as movement is detected.

Seating is available throughout World of Wedgwood for guests who need to take a break.

Perching stools are also available beside the stairs and lift and can be taken into permitted areas. These can be useful for guests who would benefit from occasional seating or support while walking.

There is limited seating during the first section of the Factory Tour in the V&A Wedgwood Collection. There is no conventional seating throughout the factory itself, although perching stools are available.

We recognise that busy environments, noise, lighting, smells and other sensory factors can affect guests in different ways.

Across World of Wedgwood, you may encounter background noise, reflective surfaces, patterned rugs, different lighting levels and busy areas.

The Factory Tour takes place in a working manufacturing environment and can involve loud machinery, sudden noises, heat and strong smells.

The V&A Wedgwood Collection is generally quieter than some other areas of World of Wedgwood, with lower lighting, limited background noise and no strong smells. Guided tours take place throughout the day, Monday to Sunday, and the area can be busier and noisier during these times.

The V&A Wedgwood Collection Atrium is not a designated sensory room, but visitors are welcome to use it as a quieter place to take a break from busier areas of the attraction.

We also have a Play Space within the V&A Wedgwood Collection. It is open to everyone and designed with children of all ages in mind, with beanbags, books and activities. The space is fully wheelchair accessible.

If you have particular sensory requirements, please contact us before your visit. Where possible, our team can discuss quieter spaces, reduced interaction, additional time and other adjustments.

Our team are available to provide assistance and information throughout your visit.

Much of our onsite directional and wayfinding signage is available in English, Chinese and Japanese.

The V&A Wedgwood Collection contains a variety of interactive and tactile displays, including textured exhibits that can be touched and explored, interactive screens with visual and sound elements, and a viewfinder display with viewing options at different heights.

Some areas of the V&A Wedgwood Collection have lower lighting, and some display cases have reflective surfaces, which may present challenges for some visitors with visual impairments.

Not all videos within the collection are subtitled.

Interpretation within the V&A Wedgwood Collection is currently available in English.

There are two main toilet areas at World of Wedgwood: the World of Wedgwood Atrium and the V&A Wedgwood Collection.

The World of Wedgwood Atrium toilet facilities include:

male and female toilets;

an accessible toilet;

a separate gender-neutral toilet with accessibility features and baby-changing facilities; and

a dedicated baby-changing and feeding room.

The dedicated baby-changing and feeding room is separate from the toilet facilities and provides a changing table, wash basin and seating.

The V&A Wedgwood Collection toilet facilities include male and female toilets and accessible facilities. Baby-changing facilities are available within both the male and female toilets.

Our Guest Information Desk is located in the World of Wedgwood Atrium, where our Wedgwood Interactors are available to provide assistance, information and guidance.

Our team will do their best to support guests with accessibility requirements throughout their visit.

If you need assistance, have a question about accessibility, or find that something is presenting a barrier during your visit, please speak to a member of our team.

Accessibility is an ongoing part of how we develop our guest experience.

We use feedback from our guests, our own accessibility reviews and information from our AccessAble partnership to identify barriers and opportunities for improvement.

Our AccessAble guide provides detailed, factual information about individual areas of World of Wedgwood, including measurements and photographs. We update our accessibility information when we change our facilities or experiences.

If you notice something inaccurate, encounter a barrier during your visit, or have an idea to improve accessibility, we would welcome your feedback.

If you have an accessibility requirement that is not covered in this statement, please contact us before your visit. We aim to respond to accessibility enquiries within 24 hours.

You can also speak to our team when you arrive. You don't need to contact us in advance to ask for support.

If you need to escalate an enquiry, please request the Guest Experience & Accessibility Manager, who will contact you on their next working day.

We can provide accessibility information in alternative formats where reasonably possible.

If you require information in a different format, please contact us to let us know what would be most useful for you.

We are also working towards providing additional accessible information formats in the future.

Last updated: September 2026