Visitor Update

Visitor Update

We are delighted that most areas of World of Wedgwood are now open.

We’ve made a few changes across the site in order to focus on delivering a safe, enjoyable and comfortable visit. The wellbeing of our visitors and staff remains our highest priority.


The Wedgwood Store and Factory Outlet are open Wednesday to Sunday, 10am to 5pm. 

The V&A Wedgwood Collection

The V&A Collection at World of Wedgwood (formerly the Wedgwood Museum) has been renamed the V&A Wedgwood Collection.

The spacious galleries are where you can explore one of the most important industrial collections in the world. Discover the story of Wedgwood and the many artists, designers, patrons and makers whose ceramic creations have transformed society and industry.

The collection now has its own social media presence on Instagram, Facebook and Twitter. You can follow it on @vawedgwood for regular updates and insights.

The collection is open Wednesday to Sunday, 10am to 5pm.

Wedgwood Tea Room

We have been working hard behind the scenes to refresh our beautiful Tea Room, both visually and with some lovely additions to the menu. Our trademark afternoon tea is back with imaginative children's and vegan options. We have introduced a bistro-style brunch and lunch menu along with a selection of drinks including Wedgwood teas, TrueStart coffees, soft drinks, alcoholic drinks, and an assortment of indulgent cocktails. 

We recommend that you reserve a table in advance of your visit. Go to the Tea Room Reservations page here

The Tea Room is open Wednesday to Sunday, 10am to 5pm. 

The Dining Hall will remain closed in the short term and we will update you on progress very soon.

Creative Studios

We have built a new suite of creative studios which will open as part of a phased programme in the coming weeks. 

The Clay Studio is where visitors will be able to indulge in their very own pottery throwdown under the guidance of our studio potter. We use jasper clay for this one hour, have a go experience – the only place in the world where Josiah’s unique creation is used.

Open Wednesday to Sunday, 10am to 5pm, from Wednesday 2 June.

In June we will be introducing weekend Have a Go fun sessions in the Clay Studio. These are great for children and adults who just want to have a go and experience throwing a pot on the potter’s wheel – we don’t take it too seriously and only fun is allowed!

Sessions will last around 15 minutes and if you produce something that our studio potters think will survive the kiln, you can pay to have it fired and delivered.

Open Saturday and Sunday, 10am to 4pm, from Saturday 5 June.

Also in June, the new Decorating Studio will be open each weekend for Pottery Painting. All ages and abilities can decorate their own piece of Wedgwood to take home as a lasting keepsake. This is an ideal creative and social activity for younger children, grown-ups and families.

Open Saturday and Sunday, 10am to 3pm, from Saturday 5 June.

Booking details for creative activities will follow soon. Please check this page for updates.

Factory Tour

Over the last year we’ve been carrying out development work to enhance the Wedgwood factory tour: ‘Welcome to our Factory’.

Visitors will be welcomed into the factory for a behind-the-scenes experience revealing where Wedgwood designs, creates and crafts the eclectic, colourful and unique ceramics that adorn the shelves of stores like Harrods and Selfridges.

Barlaston is the home of Wedgwood and the factory is the place to be inspired by over 260 years of innovation, creation and fantastical design.

We’re currently adding a few final tweaks to make sure that we do Josiah proud when we open our doors again. 

We look forward to welcoming you back in time for the summer holidays!

Please check this page for updates on our opening date.




We have acquired the Industry Standard mark "We're Good to Go" which means that we have followed government and industry COVID-19 guidelines. These measures are in place to ensure a safe and comfortable visit, they include:

• Sanitiser stations and screened till points

• An enhanced cleaning regime - the site has undergone a deep clean and robust cleaning procedures are in place

• Clearly marked one way routes to facilitate ease of movement and social distancing

• Restricted capacity to support social distancing and provide an environment that safeguards visitors and staff


NHS Test and Trace

Please note that we will be asking for visitors' contact details as we are working with the NHS Test and Trace system. This is done via a QR code app but we also have a manual system in place for those who cannot use QR codes. Your cooperation and consideration are much appreciated.


Our events schedule has been temporarily suspended. We plan to reschedule any postponed events when we can. 

Individual Bookings 

The Bookings Office is open but with limited staff resource at the moment. If you have an outstanding booking, please email [email protected] and we’ll respond as soon as possible. 

Staying Safe When We Reopen 

• If you or a member of your party have any symptoms, please do not visit us
• Please wash your hands regularly for at least 20 seconds
• Use hand sanitiser gel if soap and water are not available
• Cover your mouth and nose with a tissue or your sleeve when you cough or sneeze
• Avoid coughing or sneezing into your hands
• Put used tissues in the bin immediately then wash your hands
• Do not touch your eyes, nose or mouth until you have washed your hands
• Stay at least 2m from other visitors who are not in your party

We thank you for your patience, understanding and continued support during these uncertain times. Please be assured that we are so much looking forward to welcoming you back to World of Wedgwood.


Updated 19 May 2021