Visitor Update

Visitor Update

We are delighted to confirm that our gradual reopening of World of Wedgwood is continuing. 

The Wedgwood Store and Factory Outlet are open along with a food and drinks takeaway service from the Dining Hall.

The Wedgwood Tea Room is open serving afternoon tea Wednesday to Sunday, 12 noon to 17.00. All tables must be reserved in advance. Tables can be reserved online here. Download the Afternoon Tea menu here.

The V&A Collection at World of Wedgwood is open Wednesday to Sunday, 10.00 to 17.00. Free entry.

From Saturday 8 August 2020, it is mandatory to wear face coverings in museums and galleries. For the consideration and safety of our visitors and staff, please remember to comply with the law when visiting these areas.

The disabled toilet, unisex toilet and baby changing facilities in the main atrium are available.


Our opening hours are 10.00 to 17.00.

We have acquired the Industry Standard mark "We're Good to Go" which means that we have followed government and industry COVID-19 guidelines. We have introduced new measures to ensure a safe and comfortable visit. These include:

• Sanitiser stations and screened till points
• An enhanced cleaning regime - the site has undergone a deep clean and robust cleaning procedures are in place
• Clearly marked one way routes to facilitate ease of movement and social distancing 
• Social distance marshals who are focused on maintaining safe distances between visitors
• Restricted capacity to support social distancing and provide an environment that safeguards visitors and staff.

Car parking spaces are available as usual in the main visitor car park.

If you can cycle or walk to World of Wedgwood, please do so. There are bicycle bays located in the courtyard near the main entrance and Factory Outlet.

Please feel free to enjoy our outdoor spaces and local walks (where allowed) and keep dogs on a short lead in the courtyard.

Please do not gather in groups that exceed the current government guidelines.


The Wedgwood Store is the largest Wedgwood retail space in the world. During summer we are offering a wide range of discounts off selected Wedgwood and Waterford products. For all offers and promotion details, visit the Wedgwood Store page here.

The Factory Outlet stocks end of line and near perfect brands with discounts of up to 75%. Brands include Royal Doulton, Waterford Crystal, and the Fiskars high quality cooking range. This includes a selection of kitchen knives, sauce pans, frying pans, casseroles and utensils. For promotion details, visit the Factory Outlet page here.

Please note that we are not accepting cash at this time, card payments only with a contactless limit of £45. Apple pay is also accepted.

From Friday 24 July 2020, it is mandatory to wear face coverings in shops, supermarkets and on public transport. For the consideration and safety of our visitors and staff, please remember to comply with the law when visiting our retail areas. 

Food and drink takeaway service

The Wedgwood Tea Room is offering an Afternoon Tea takeaway service which can be ordered online and collected from Wednesday to Sunday, 10am - 12 noon . Children’s, gluten free and plant based options are available. Order online here

The Dining Hall is providing a selection of filled artisan sandwiches, light salads, freshly prepared soups, cakes, desserts, ice-cream, hot and cold drinks.

Sunday to Thursday 10.00 - 17.00

Friday and Saturday 10.00 - 20.00

Takeaway pizzas are available from 16.00 - 20.00 on Fridays and Saturdays.

To download the menu and for more details, visit the Dining Hall page here

Creative Studios

The Decorating Studio reopens on Wednesday 19 August. It will be open Wednesday to Sunday, 10.00 to 17.00. Advanced booking is required, for more details and to book a session click here 

The Master Craft Studio remains closed.

Factory Tour

The Factory Tour is undergoing transformation work and will reopen in autumn 2020.

Staying safe

• If you or a member of your party have any symptoms, please do not visit us
• Please wash your hands regularly for at least 20 seconds
• Use hand sanitiser gel if soap and water are not available
• Cover your mouth and nose with a tissue or your sleeve when you cough or sneeze
• Avoid coughing or sneezing into your hands
• Put used tissues in the bin immediately then wash your hands
• Do not touch your eyes, nose or mouth until you have washed your hands 
• Stay at least 2m from other visitors who are not in your party

NHS Test and Trace 

We’re really pleased to reopen the Wedgwood Tea Room for indoor dining, and we want to be able to stay open, so we’re introducing new measures to help keep everyone safe.

We’re supporting the NHS Test and Trace initiative by taking contact details from our Tea Room diners plus the times they are on the premises. These will need to be kept for 21 days and, if asked, we will provide them to NHS Test and Trace.

Please be reassured that all information will be stored securely, in line with data protection laws, and will not be shared with anyone else. We will also not use the data for anything else.

We are doing this to help reduce the risk of any local outbreak - by sharing information, NHS Test and Trace can quickly identify people who have come into contact with someone who has tested positive for COVID-19 and ask them to take the necessary precautions.


Our events schedule restarts in August with the "Eat Out to Help Out" scheme, 3 to 31 August. We plan to reschedule as many postponed events as we can. See the Events page for details.

Individual Bookings 

The Bookings Office is open but with limited staff resource at the moment. If you have an outstanding booking or would like to make a new one, please email [email protected] and we’ll respond as soon as possible. 

We are all living in a new and different way. Together we can adapt to these new measures and we thank you for your patience and understanding whilst we adjust to our new environment. Be assured that we are so much looking forward to welcoming you back to World of Wedgwood.


Updated 11 August 2020